Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 290
... agents may or may not be able to produce results . One clue to determining reliability is whether or not the agent can actually serve as a minority partner , that is , provide services and some construction performance so that he ...
... agents may or may not be able to produce results . One clue to determining reliability is whether or not the agent can actually serve as a minority partner , that is , provide services and some construction performance so that he ...
Page 301
... agent who has good connections with the government in power . Last week , the lid was lifted a little bit on how ... agents in those countries that could be considered kickbacks by U.S. authorities . " The problem with having to rely on ...
... agent who has good connections with the government in power . Last week , the lid was lifted a little bit on how ... agents in those countries that could be considered kickbacks by U.S. authorities . " The problem with having to rely on ...
Page
... agents and employees from and against all claims , damages , losses and expenses , including but not limited to attorneys ' fees , arising out of or resulting from the performance of the Work , pro- vided that any such claim , damage ...
... agents and employees from and against all claims , damages , losses and expenses , including but not limited to attorneys ' fees , arising out of or resulting from the performance of the Work , pro- vided that any such claim , damage ...
Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
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acceptable additional AGC DOCUMENT agreed amount Application for Payment approval arbitration Architect/Engineer ARTICLE awarded bidder Brand X brochure building California Change Order claim clause client cofferdam competition concrete piles CONDITIONS FOR TRADE CONSTRUCTION MANAGEMENT AGREEMENTS Construction Manager's Consultant Contract Documents Contract Sum CONTRACTORS UNDER CONSTRUCTION cost damage delay effective employees engineer equipment estimate example factor of safety FIGURE A5.6 final payment firm furnish Gerwick Guaranteed Maximum Price JULY 1980 FIGURE letter liability load loss MANAGEMENT AGREEMENTS JULY marketing materials ment negotiations Owner and Construction Owner or Construction Paragraph party percent performance person prequalification prestressed concrete problem professional profit property insurance proposal reasonable responsibility risk schedule Shop Drawings specific steel structural engineer submit Subparagraph Substantial Completion technical thereof tion tractor Trade Contractor Trade Subcontractor YORK AVENUE