Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 54
... rates will apply , having been computed in accordance with the method set forth above . Rental rates shall be charged from the day the equipment leaves Contractor's yard until it returas . e . Equipment rentals for standard items of ...
... rates will apply , having been computed in accordance with the method set forth above . Rental rates shall be charged from the day the equipment leaves Contractor's yard until it returas . e . Equipment rentals for standard items of ...
Page 57
... Rate Contract A day - rate contract is sometimes very attractive to an owner . In small - scale applications , day - rate contracts are often used by insurance companies for disaster work - for example , clean up and repair work after a ...
... Rate Contract A day - rate contract is sometimes very attractive to an owner . In small - scale applications , day - rate contracts are often used by insurance companies for disaster work - for example , clean up and repair work after a ...
Page 59
... rate plus expenses contract is often used . The client is billed on an hourly rate for manpower - for example , $ 80 per hour ... rates for the top - level personnel . It actually works Type of Contract TABLE 4.3 . Consulting Contracts ...
... rate plus expenses contract is often used . The client is billed on an hourly rate for manpower - for example , $ 80 per hour ... rates for the top - level personnel . It actually works Type of Contract TABLE 4.3 . Consulting Contracts ...
Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
23 other sections not shown
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acceptable accordance additional agreed Agreement allowable amount applicable approval Architect Architect/Engineer asked authority awarded basis building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage determine direct Drawings effective engineer equipment establish estimate example FIGURE final firm furnish give important increase industry interest involved letter liability limited loss marketing materials meet necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans portion position practice prepare present prestressed problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial successful technical tion Trade Contractor unit unless usually writing written