Construction and Engineering Marketing for Major Product ServicesA complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
From inside the book
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Page 362
4.12.2 Product Data are illustrations , standard schedules , performance charts , instructions , brochures , diagrams and other information furnished by the Contractor to illustrate a material , product or system for some portion of the ...
4.12.2 Product Data are illustrations , standard schedules , performance charts , instructions , brochures , diagrams and other information furnished by the Contractor to illustrate a material , product or system for some portion of the ...
Page
10.7 SUBSTANTIAL COMPLETION 10.7.1 When the Trade Contractor considers that the Work , or a designated portion thereof which is acceptable to the Owner , is substantially complete as defined in Subparagraph 9.1.3 , the Trade Contractor ...
10.7 SUBSTANTIAL COMPLETION 10.7.1 When the Trade Contractor considers that the Work , or a designated portion thereof which is acceptable to the Owner , is substantially complete as defined in Subparagraph 9.1.3 , the Trade Contractor ...
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The Trade Contractor shall carry out such written orders promptly ARTICLE 14 UNCOVERING AND CORRECTION OF WORK 14.1 UNCOVERING OF WORK 14.1.1 If any portion of the Work should be covered contrary to the request of the Construction ...
The Trade Contractor shall carry out such written orders promptly ARTICLE 14 UNCOVERING AND CORRECTION OF WORK 14.1 UNCOVERING OF WORK 14.1.1 If any portion of the Work should be covered contrary to the request of the Construction ...
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Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
24 other sections not shown
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Common terms and phrases
acceptable accordance acts additional agreed Agreement allowable amount applicable approval Architect asked authority awarded building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage determine direct Drawings effective engineer equipment establish estimate example execution expenses FIGURE final firm furnish give going important increase industry interest involved letter liability limited loss marketing materials meet necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans portion position practice prepare present problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial successful technical tion Trade Contractor unit unless usually writing written
Bibliographic information
| Title | Construction and Engineering Marketing for Major Product Services Volume 28 of Wiley Series of Practical Construction Guides |
| Authors | Ben C. Gerwick, Jr., John C. Woolery |
| Edition | illustrated |
| Publisher | Wiley, 1983 |
| Original from | the University of Michigan |
| Digitized | 7 Nov 2007 |
| ISBN | 0471098868, 9780471098867 |
| Length | 419 pages |
| Export Citation | BiBTeX EndNote RefMan |