Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 110
... PILES USES OF PRETENSIONED CONCRETE PILES Among the many types of projects on which pretensioned concrete piling may ... Piles Batter Piles Sheet Piles Friction Piles Uplift Piles Struts and Ties Structural Columns Combined Pile ...
... PILES USES OF PRETENSIONED CONCRETE PILES Among the many types of projects on which pretensioned concrete piling may ... Piles Batter Piles Sheet Piles Friction Piles Uplift Piles Struts and Ties Structural Columns Combined Pile ...
Page 113
... piles . For hollow piles , the lever arm will be a little longer , approx- imately 0.38d for square piles and 0.34 for circular and octagonal piles . Thus , the approximate ultimate moment , is given by : Mu = 0.37dAsf's for solid ...
... piles . For hollow piles , the lever arm will be a little longer , approx- imately 0.38d for square piles and 0.34 for circular and octagonal piles . Thus , the approximate ultimate moment , is given by : Mu = 0.37dAsf's for solid ...
Page 120
... PILES Concentrated loadings and deep foundations give a strong economic and engineering advantage to high capacity piles . Prestressed concrete piles are proving particularly well adapted to this use because of their high structural ...
... PILES Concentrated loadings and deep foundations give a strong economic and engineering advantage to high capacity piles . Prestressed concrete piles are proving particularly well adapted to this use because of their high structural ...
Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
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Common terms and phrases
acceptable accordance additional agreed Agreement allowable amount applicable approval Architect Architect/Engineer asked authority awarded basis building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage determine direct Drawings effective engineer equipment establish estimate example FIGURE final firm furnish give important increase industry interest involved letter liability limited loss marketing materials meet necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans portion position practice prepare present prestressed problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial successful technical tion Trade Contractor unit unless usually writing written
Bibliographic information
| Title | Construction and Engineering Marketing for Major Product Services Volume 28 of Wiley Series of Practical Construction Guides |
| Authors | Ben C. Gerwick, Jr., John C. Woolery |
| Edition | illustrated |
| Publisher | Wiley, 1983 |
| Original from | the University of Michigan |
| Digitized | 7 Nov 2007 |
| ISBN | 0471098868, 9780471098867 |
| Length | 419 pages |
| Export Citation | BiBTeX EndNote RefMan |