Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 57
... Estimate Contract 57 What can a contractor do on a cost plus contract to limit his risk ? Some- times when a ... Estimate Contract A target estimate contract is often attractive when negotiating for a large project . A target ...
... Estimate Contract 57 What can a contractor do on a cost plus contract to limit his risk ? Some- times when a ... Estimate Contract A target estimate contract is often attractive when negotiating for a large project . A target ...
Page 222
... estimate his costs to perform the work and then add a relatively low percent of these costs as a markup which he often erroneously terms " profit , " this representing his assignment for contingency and risk , general overhead and ...
... estimate his costs to perform the work and then add a relatively low percent of these costs as a markup which he often erroneously terms " profit , " this representing his assignment for contingency and risk , general overhead and ...
Page 278
... estimate of the extra costs due to the changed conditions . First , the contractor uses his normal estimating procedure to calculate the costs . Then he breaks each item into five or six sub - items , each with its own estimate of ...
... estimate of the extra costs due to the changed conditions . First , the contractor uses his normal estimating procedure to calculate the costs . Then he breaks each item into five or six sub - items , each with its own estimate of ...
Contents
Introduction | 1 |
The Establishment of a Marketing Plan | 19 |
The Role of the Contract as a Marketing Tool | 40 |
Copyright | |
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Common terms and phrases
acceptable additional AGC DOCUMENT agreed AGREEMENTS JULY 1980 amount approval arbitration Architect/Engineer ARTICLE awarded bidder Brand X brochure building California Change Order claim clause client cofferdam competition concrete piles CONDITIONS FOR TRADE CONSTRUCTION MANAGEMENT AGREEMENTS Construction Manager's Consultant Contract Documents Contract Sum CONTRACTORS UNDER CONSTRUCTION cost damage delay effective employees engineer equipment estimate example factor of safety FIGURE A5.6 final payment firm furnish Gerwick Guaranteed Maximum Price JULY 1980 FIGURE letter liability load loss MANAGEMENT AGREEMENTS JULY marketing materials ment negotiations Owner and Construction Owner or Construction Paragraph party percent performance person prequalification prestressed concrete problem professional profit property insurance proposal reasonable responsibility risk schedule Shop Drawings specific steel structural engineer submit Subparagraph Substantial Completion technical thereof tion tractor Trade Contractor Trade Subcontractor YORK AVENUE