Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
From inside the book
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Page 14
... authority . The consultant contacted the permit authority who told him that this was the first time anyone had personally talked to them about the project on an engineering basis . Up until then , Emory would send a general letter ...
... authority . The consultant contacted the permit authority who told him that this was the first time anyone had personally talked to them about the project on an engineering basis . Up until then , Emory would send a general letter ...
Page 355
... Authority .... 2.2 , 3.4 , 4.12.8 , 5.2 , 6.3 , 7.7.2 , 8.1.3 , 8.3.1 , 9.2 , 9.3.1 , 9.4 , 9.5.3 , 9.6 , 9.8 , 9.9.1 , 9.9.3 , 12.1.1 , 12.1.4 , 12.3.1 , 12.4.1 , 13.1 , 13.2.1 , 13 2.5 , 14.2 Architect , Limitations of Authority and ...
... Authority .... 2.2 , 3.4 , 4.12.8 , 5.2 , 6.3 , 7.7.2 , 8.1.3 , 8.3.1 , 9.2 , 9.3.1 , 9.4 , 9.5.3 , 9.6 , 9.8 , 9.9.1 , 9.9.3 , 12.1.1 , 12.1.4 , 12.3.1 , 12.4.1 , 13.1 , 13.2.1 , 13 2.5 , 14.2 Architect , Limitations of Authority and ...
Page
... authority to require special inspection or testing of the Work in accordance with Subparagraph 8 7 2 whether or not such Work be then fabricated , installed or completed . However , neither the Architect / Engineer's authority to act ...
... authority to require special inspection or testing of the Work in accordance with Subparagraph 8 7 2 whether or not such Work be then fabricated , installed or completed . However , neither the Architect / Engineer's authority to act ...
Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
23 other sections not shown
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Common terms and phrases
acceptable accordance additional agreed Agreement allowable amount applicable approval Architect Architect/Engineer asked authority awarded basis building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage determine direct Drawings effective engineer equipment establish estimate example FIGURE final firm furnish give important increase industry interest involved letter liability limited loss marketing materials meet necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans portion position practice prepare present prestressed problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial successful technical tion Trade Contractor unit unless usually writing written
Bibliographic information
| Title | Construction and Engineering Marketing for Major Product Services Volume 28 of Wiley Series of Practical Construction Guides |
| Authors | Ben C. Gerwick, Jr., John C. Woolery |
| Edition | illustrated |
| Publisher | Wiley, 1983 |
| Original from | the University of Michigan |
| Digitized | 7 Nov 2007 |
| ISBN | 0471098868, 9780471098867 |
| Length | 419 pages |
| Export Citation | BiBTeX EndNote RefMan |