Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 31
... acceptable fashion to the earthquake . The alternative was accepted , with a significant savings in cost and time to both contractor and owner . However , value engineering is only really beneficial if it occurs sufficient- ly early in ...
... acceptable fashion to the earthquake . The alternative was accepted , with a significant savings in cost and time to both contractor and owner . However , value engineering is only really beneficial if it occurs sufficient- ly early in ...
Page 45
... acceptable ? In a private contract , this means that qualified bids " may " not be acceptable . However , if you are the low bidder , the client will surely look at your bid carefully . Maybe , on second thought , your stipulation will ...
... acceptable ? In a private contract , this means that qualified bids " may " not be acceptable . However , if you are the low bidder , the client will surely look at your bid carefully . Maybe , on second thought , your stipulation will ...
Page 194
... acceptable modifications . In particular , we should like to have a clause covering escalation in prices of structural steel and electrical equipment . As an alternative , a provision for advance procurement and payment is acceptable to ...
... acceptable modifications . In particular , we should like to have a clause covering escalation in prices of structural steel and electrical equipment . As an alternative , a provision for advance procurement and payment is acceptable to ...
Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
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acceptable accordance additional agreed Agreement allowable amount applicable approval Architect Architect/Engineer asked authority awarded basis building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage determine direct Drawings effective engineer equipment establish estimate example FIGURE final firm furnish give important increase industry interest involved letter liability limited loss marketing materials meet necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans portion position practice prepare present prestressed problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial successful technical tion Trade Contractor unit unless usually writing written