Construction and Engineering Marketing for Major Product ServicesA complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 63
Client shall be entitled to use any concept , product or process , patentable or otherwise , developed by Consultant in the performance of this Agreement , but such right shall be nonexclusive . Consultant shall not be restricted in the ...
Client shall be entitled to use any concept , product or process , patentable or otherwise , developed by Consultant in the performance of this Agreement , but such right shall be nonexclusive . Consultant shall not be restricted in the ...
Page 64
It is understood that Consultant has entered into , and intends to enter into , consulting agreements with third ... any information obtained from or through Client in connection with the performance of this Agreement unless : ( a ) the ...
It is understood that Consultant has entered into , and intends to enter into , consulting agreements with third ... any information obtained from or through Client in connection with the performance of this Agreement unless : ( a ) the ...
Page 377
ARTICLE 1 The Construction Team and Extent of Agreement The CONSTRUCTION MANAGER accepts the relationship of trust and confidence established between him and the Owner by this Agreement He covenants with the Owner to furnish his best ...
ARTICLE 1 The Construction Team and Extent of Agreement The CONSTRUCTION MANAGER accepts the relationship of trust and confidence established between him and the Owner by this Agreement He covenants with the Owner to furnish his best ...
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Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
Copyright | |
24 other sections not shown
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Common terms and phrases
acceptable accordance acts additional agreed Agreement allowable amount applicable approval Architect asked authority awarded building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage determine direct Drawings effective engineer equipment establish estimate example execution expenses FIGURE final firm furnish give going important increase industry interest involved letter liability limited loss marketing materials meet necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans portion position practice prepare present problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial successful technical tion Trade Contractor unit unless usually writing written
Bibliographic information
| Title | Construction and Engineering Marketing for Major Product Services Volume 28 of Wiley Series of Practical Construction Guides |
| Authors | Ben C. Gerwick, Jr., John C. Woolery |
| Edition | illustrated |
| Publisher | Wiley, 1983 |
| Original from | the University of Michigan |
| Digitized | 7 Nov 2007 |
| ISBN | 0471098868, 9780471098867 |
| Length | 419 pages |
| Export Citation | BiBTeX EndNote RefMan |