Economics for Consumers |
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Page 175
Mr. Hartley Withers estimated that the sums spent for advertising in western Europe and North America totaled $ 2,750,000,000 in a year . Eleven years later Mr. Edward Bok estimated that American businessmen alone spent $ 1,284,000,000 ...
Mr. Hartley Withers estimated that the sums spent for advertising in western Europe and North America totaled $ 2,750,000,000 in a year . Eleven years later Mr. Edward Bok estimated that American businessmen alone spent $ 1,284,000,000 ...
Page 239
Use of one preparation for this purpose , advertised as safe and harmless , resulted in seventeen cases of injury reported by the American Medical Association . One of these was a case of total blindness and one resulted in death .
Use of one preparation for this purpose , advertised as safe and harmless , resulted in seventeen cases of injury reported by the American Medical Association . One of these was a case of total blindness and one resulted in death .
Page 404
Forty years before the first American stock fire insurance company was organized , Benjamin Franklin founded the Philadelphia Contributionship for the Payment of Losses by Fire , a society which is still operating .
Forty years before the first American stock fire insurance company was organized , Benjamin Franklin founded the Philadelphia Contributionship for the Payment of Losses by Fire , a society which is still operating .
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Contents
THE ROLE OF CONSUMERS IN ECONOMIC LIFE | 3 |
CONSUMERS CHOICE | 20 |
FASHIONMADE WANTS | 129 |
Copyright | |
19 other sections not shown
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Common terms and phrases
actually Administration advertising American amount annual Association basis become brands budget Bureau buyers carry cash cent choice claims clothing co-operation co-operative commodities compared competition concerning consumers containing cost custom demand Department desire developed Drug economic effective efforts expenses experience extent fact fashion Federal force grade human important income increase indicate individual industry influence installment interest investment labels less limited living manufacturers means merchandise methods movement nature operate organization persons possible practice present principle probably profit protection purchase question reason received requires result retail savings secure selling standards supply term tests tion trade United usually wants wealth welfare women York
Bibliographic information
| Title | Economics for Consumers |
| Author | Leland James Gordon |
| Publisher | American book Company, 1939 |
| Original from | the University of California |
| Digitized | 2 Oct 2007 |
| Length | 638 pages |
| Export Citation | BiBTeX EndNote RefMan |