Construction and Engineering Marketing for Major Product ServicesA complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 64
Consultant agrees that he will not divulge to third parties , without the written consent of Client , any information ... is obtained by Consultant from a third party who did not receive the same directly or indirectly from the Client .
Consultant agrees that he will not divulge to third parties , without the written consent of Client , any information ... is obtained by Consultant from a third party who did not receive the same directly or indirectly from the Client .
Page 255
The fact that both parties are sitting at the negotiating table indicates an agreement on the need to negotiate . ... The other party may be very logical , too , and may have some valid points that dominate its thinking .
The fact that both parties are sitting at the negotiating table indicates an agreement on the need to negotiate . ... The other party may be very logical , too , and may have some valid points that dominate its thinking .
Page 259
Lawyers are often purposely slow in negotiation in order to give the other party time to adjust its thinking to the lawyer's point of view . Some skilled negotiators use the waiting game ; they let their opponent talk on and on ...
Lawyers are often purposely slow in negotiation in order to give the other party time to adjust its thinking to the lawyer's point of view . Some skilled negotiators use the waiting game ; they let their opponent talk on and on ...
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Contents
Introduction | 9 |
The Function of MarketingA Matching of Services to Needs | 9 |
The Establishment of a Marketing Plan | 19 |
23 other sections not shown
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Common terms and phrases
acceptable accordance acts additional agreed Agreement allowable amount applicable approval Architect asked authority awarded basis building Change Order claim clause client competition completed concrete considered Construction Manager Consultant continued Contract Documents cost cover damage delay determined direct Drawings effective engineer equipment establish estimate example execution FIGURE final firm furnished give going important increase interest involved letter liability limited load loss marketing materials meeting necessary negotiations offer operations opportunity otherwise Owner party payment performance person piles plans position practice prepared present prestressed problem professional profit proper proposal reasonable received request responsibility result risk schedule specific statement structural Subcontractor submit Substantial technical tion Trade Contractor unit unless usually writing written