Construction and Engineering Marketing for Major Product ServicesWiley, 1983 M02 11 - 419 pages A complete guide to construction and engineering marketing that covers the whole field from establishing a marketing plan to pricing to product development. The authors offer many insiders' tips as well as sample forms, contracts, proposals, prequalification questionnaires, and brochures actually used in successful marketing programs. Includes excercise, problems, and assignments. |
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Page 113
... allowable tensile stress based on the modulus of rupture as in 2.01 and checked by the ultimate moment as in 2.02 to insure a factor of safety of 2 for normal loading . For wind , earthquake , or other short - time loads a safety factor ...
... allowable tensile stress based on the modulus of rupture as in 2.01 and checked by the ultimate moment as in 2.02 to insure a factor of safety of 2 for normal loading . For wind , earthquake , or other short - time loads a safety factor ...
Page 114
... allowable load and moments . = 8597 322 = 5.2 " Thus , for a sustained load of 386 kips and assuming pile fully fixed at both ends , the allowable unsupported length Given : Ac = 322 sq . in . I = 8,597 in1 L = 60r 0.5 = 52 ft . l / c ...
... allowable load and moments . = 8597 322 = 5.2 " Thus , for a sustained load of 386 kips and assuming pile fully fixed at both ends , the allowable unsupported length Given : Ac = 322 sq . in . I = 8,597 in1 L = 60r 0.5 = 52 ft . l / c ...
Page 115
... allowable moment should be limited to 2150 2 = 1075 kip in . If a factor of safety of 1.5 is applied to both the direct load and the moment for earthquake loads , we have direct compressive stress of 435 x 1.5 = 652 psi . , which re ...
... allowable moment should be limited to 2150 2 = 1075 kip in . If a factor of safety of 1.5 is applied to both the direct load and the moment for earthquake loads , we have direct compressive stress of 435 x 1.5 = 652 psi . , which re ...
Contents
Introduction | 1 |
The Function of MarketingA Matching of Services to Needs | 7 |
The Establishment of a Marketing Plan | 19 |
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acceptable additional AGC DOCUMENT agreed AGREEMENTS JULY 1980 amount Application for Payment approval arbitration Architect/Engineer ARTICLE awarded bidder Brand X brochure building California Change Order claim clause client cofferdam competition concrete piles CONDITIONS FOR TRADE CONSTRUCTION MANAGEMENT AGREEMENTS Construction Manager's Consultant Contract Documents Contract Sum CONTRACTORS UNDER CONSTRUCTION cost damage effective employees engineer equipment estimate example factor of safety FIGURE A5.6 final payment firm furnish Gerwick Guaranteed Maximum Price JULY 1980 FIGURE letter liability load MANAGEMENT AGREEMENTS JULY marketing materials ment negotiations Owner and Construction Owner or Construction Paragraph party percent performance person prequalification prestressed concrete problem professional profit property insurance proposal reasonable responsibility risk schedule Shop Drawings specific steel structural engineer submit Subparagraph Substantial Completion technical thereof tion tractor Trade Contractor Trade Subcontractor YORK AVENUE